Transcript
[00:00] If free information was enough to make
[00:02] people achieve the things they want to
[00:03] achieve in their life, everyone would be
[00:05] where they want to be. There is so much
[00:07] free content online, but people really
[00:10] love and appreciate accountability and
[00:14] following a concrete path, which is what
[00:16] most programs offer. It is the path
[00:19] through the process, and it’s really
[00:22] concise and guided and takes you through
[00:24] every step along the way. All too often,
[00:27] I see course creators pricing based on
[00:29] what they think people will pay for
[00:31] rather than the actual value of the
[00:33] transformation.